Press Release: San Antonio Moms Find New Best Friend

PRESS RELEASE

July 31, 2007  

San Antonio Moms find New Best Friend

Client Needs Prompt Nanny and Sitter Service to Expand into Texas’ Fourth Fastest Growing City

San Antonio , Texas –Mom’s Best Friend, Texas’s largest full-service household staffing agency, announced today that they are opening a local office in San Antonio. For years, San Antonio clients have sought out the Austin office in order to locate the highest quality nannies, executive housekeepers, and other household staff. As the fourth fastest growing large city according to CNNMoney.com, the demand in San Antonio has recently reached a critical mass, causing Mom’s Best Friend to open a local office to serve the needs of client families.
            “San Antonio is a particularly exciting move for us because we already have a client base in existence,” says Mom’s Best Friend President Kathy Dupuy. “Our local presence will simply enhance the level, as well as the types of services that we are able to offer.”
            The sitter service will be one of the expanded services as a result of having a local office. This is particularly important in a city where, according to the San Antonio Tourism Council, the number of annual visitors now exceeds 21 million people.
            The San Antonio Mom’s Best Friend office opened to job seekers on July 1st to begin the meticulous process of building a local pool of nannies and sitters. The signature of Mom’s Best Friend is the quality of their caregivers, which can be attributed primarily to the rigorous screening process that they must complete. Only about 10% of nanny and sitter applicants make it through the detailed application, the extensive in-person interview, reference checks, CPR training, a criminal background check, and more. After nearly a month, Mom’s Best Friend has assembled an impressive group of nannies and sitters that are prepared to be sent to families immediately.
            Mom’s Best Friend was founded in Austin in 1994 by Kathy Dupuy and childhood friend Wendy Petersen when they experienced frustration as they attempted to find quality childcare. “At that time, most nanny services placed generally capable, but stodgy, unimaginative caregivers,” recalls Dupuy. “The most a parent could expect was for them to sit the kids in front of a video for a few hours and make sure there were no broken bones at the end of the day. Our nannies plan games and activities to engage children, implement daily curriculum and monitor children’s development.”
            This model has resulted in rapid word of mouth and remarkable growth for the agency. Mom’s Best Friend expanded into the Dallas market within its first five years of business, moved into Houston only five years later, and entered the Fort Worth market just last year. As its clients’ needs have evolved, Mom’s Best Friend / MBF Agency expanded into additional lines of service. While the core business is still childcare, the agency now refers executive housekeepers, personal assistants, personal chefs, household and estate managers as well as a variety of other household service professionals. Mom’s Best Friend has also developed into one of the top providers of corporate backup care in the state to provide childcare to employees when their regular arrangements fall through.
            Mom's Best Friend will be serving the San Antonio market with its full suite of services, and is looking forward to being a part of the tremendous growth that the area is experiencing.

###

About Mom’s Best Friend

Mom’s Best Friend is the leading household staffing provider for selective families in Texas and Colorado. Since it was founded in 1994, Mom’s Best Friend has been referring the highest quality nannies, sitters, senior caregivers, and household staff, with only 10% of applicants making it through a detailed application, an extensive in-person interview, reference checks, CPR training, a criminal background check, and more. This commitment to quality has resulted in a "Best Nanny Service" award by the Austin Family Magazine reader’s poll on six separate occasions and multiple awards for "Best Sitter Service" by Dallas Child and Fort Worth Child Magazines. Mom’s Best Friend is also one of the top providers of corporate backup care in Texas, and was voted  Most Valuable Provider of backup care by Work Options Group, a Colorado-based backup care company. Mom’s Best Friend is a board member of the Alliance of Premier Nanny Agencies (APNA) and a member of the International Nanny Association (INA). For more information, visit www.momsbestfriend.com or call 800.204.2681.

 

Contact:
Jessica Sjolseth, Vice President, Marketing
512.372.9548 direct | 512.736.9268 after hours |800.204.2681 x205 toll free
jessica.sjolseth@momsbestfriend.com